Good Morning Active duty military, Veterans and Military Spouses:
There are a great many members of the military community that are building businesses in the direct sales industry. ?Tuesdays are the days that I blog about business building tips that are just for you. ?Today?s topic is online sales tips for your direct sales business.
If you have missed these posts in the past, I?ll give you the links to them right here, just to make it convenient:
What?s the key to getting more than 48% Buyers on Your Opt-in List?
Are You Cutting Your Teeth Network Marketing on the Internet?
How To Generate Leads for Your Home Based Business Opportunity
Understanding Advertising for Your Home Based Business Opportunity
The ?Earn While You Learn? Program Growing Your Home-Based Business Opportunities
And, now today?s article:
The 21st century and the global recession have actually put the cat among the pigeons where small businesses are concerned, the direct sales industry included, however, there are plenty of straightforward no-cost and cheap solutions for small businesses to use to maintain and even increase market share.
As small shops and direct sellers find they can?t vie with giant conglomerates they inevitably fail, unless they can offer more to their customers. This is done by smart promoting and offering value and a better experience to the shopper.?So, what is the solution for direct seller to stay in this strong competition?
To sell products successfully, you have to be an expert and unique in what you do and provide best client services to attract and retain customers.?Those are just 3 of the things that gigantic box stores don?t offer: uniqueness, experience and buyer service.?It is surprising to discover that many direct sellers do not maximize the use of their replicated website. ??Here are three tips to maximize your company?s replicated website to sell more products:
- 1. ?Purchase a domain name, such as your own name at Godaddy.com and forward that name to your company?s replicated website. ?People are looking to buy from YOU, not your company. ?Step by step instructions on how to do this are included on the site.
- 2. ?Optimize your profile on the replicated website using words that your group of friends, customers and partners will recognize. ?For example, if you are marketing on a base and hoping to assist military families to make more money with your opportunity: ??I?m an USAF Military Spouse who loves to help other military spouses?..?
- 3. ?Maintain your own list of customers, not just the one on the company website. ?Just in case. ?Network Marketing company?s go under all the time and you want to keep your own Rolodex of past customers, just in case. ?I suggest using an auto-responder service such as Mail Chimp, Constant Contact or aWeber. ?Remember, if they are in the company?s database, they belong to the company, not to YOU.
Bonus tip: ?If you are in the Direct Sales Industry, brand yourself, not your opportunity. ?People want to buy from a person, not a title. Not to mention, should you choose to change companies, which happens frequently, you will have to build your brand from scratch! Who wants to do all that re-work?
If you?ve found these tips helpful, please leave me a comment on the blog. ?I look forward to hearing from you.
Have a prosperous week!
Deanna Wharwood, the Veterans? Coach
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Source: http://deannawharwood.com/blog/3-online-sales-tips-network-marketers-military/
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